Category: Storytelling

We all share stories about our work life.  When those stories are exciting and positive, it turns all of your employees into goodwill ambassadors for your company, its culture, and its products. Whether the story is about the culture, the company origin, the latest innovation, or your continuous improvement journey, your story is your most […]

How do top brands win your business when people see between 3,000 and 5,000 marketing messages per day and the average TV commercials are only 15 to 30 seconds long? Also, there are over 1.94 billion websites, and over 111.1 billion commercial email messages are sent daily. So, with all that noise how can you […]

Storytelling in Business really is a game changer. A story to puts your customer in a calm, receptive mood.  When you start telling a story, the listener’s brain says “OK. I don’t have to have my guard up.  I’m not being sold.” I can sit back relax and listen. So, telling a story is one […]