Phyllis – Page 3 – SALES TRAINING SOLUTIONS

August 7, 2019Storytelling

How You Can Add to the Social Currency Value of Your Portfolio

When you share practical, useful information your listener can implement, it has social currency. Stories are the best way to package those ideas and information. They will keep your prospect open-minded and generate interest because they want to know what happens next in your story. Social Currency of Stories Stories about how to improve your […]

July 29, 2019July 29, 2019Storytelling

Why Your Employees Need to Love and Share Your Stories

We all share stories about our work life. When those stories are exciting and positive, it turns all of your employees into goodwill ambassadors for your company, its culture, and its products. Whether the story is about the culture, the company origin, the latest innovation, or your continuous improvement journey, your story is your most […]

July 21, 2019July 22, 2019Sales

How to Add Powerful Moments to Your Presentations

During my career as a salesperson, trainer, and corporate event planner, I have learned that people think and remember most in stories and defining or memorable moments. They buy from people they know and like. So, what is the best construction of these elements? How do they fit together to make an extraordinary combination? A […]

May 10, 2019May 10, 2019Sales, Storytelling

How To Be More Successful At Beating the Competition

How can you stand out in the crowd and win over the competition in today’s world filled with thousands of marketing messages every day? Well, a key factor is establishing a genuine connection with your prospect or customer. Most presentations and marketing communications are filled with facts. But facts tell, and stories sell. Your customers […]

April 30, 2019April 30, 2019Lean

Are You Losing the Growth Value of Reflection?

At the PIA Continuous Improvement Conference in Dallas last week, I gained an unexpected benefit, insight into the value of reflection as you strive to improve. I had previously worked on a project for the Association for Manufacturing Excellence and gained an understanding of the importance of reflective listening. But now, I expanded my insight […]

March 21, 2019March 22, 2019Storytelling

What Top Brands Know About Winning Your Business

How do top brands win your business when people see between 3,000 and 5,000 marketing messages per day and the average TV commercials are only 15 to 30 seconds long? Also, there are over 1.94 billion websites, and over 111.1 billion commercial email messages are sent daily. So, with all that noise how can you […]